Aquant is a venture-backed SaaS startup that uses AI to help service organizations make smarter decisions. It’s a fast-paced tech company where marketing plays a strategic role in growth and customer retention.
June 2022 - Present
.png)
.svg)
Increase in Demo Form Submissions
.svg)
YoY Increase in Email Open Rate (with 2x Send Volume)
.svg)
Increase in Landing Page Conversion Rate
Accelerating onboarding with targeted campaigns and personalized welcome cadences — designed to educate users, introduce key resources like Aquant University, and drive early product engagement.
Using platform usage data to send targeted, persona-specific cadences, promote new product features, and build deeper customer relationships through advisory boards and engagement programs.
Re-engaging churned customers through targeted lunch and learns, educational campaigns, and customer testimonials — using value-driven content and social proof to reignite relationships.
.png)
Targeted ad campaigns designed to engage service leaders across key industries. Each ad set was tailored by persona and channel, driving demo requests and product awareness while supporting full-funnel performance.
.png)
.png)
